Ways to improve client communication

Client communication is key to building an effective and long lasting relationship especially if your clients are overseas. Small businesses should aim to rely on the three major callouts below that can help them improve client communication.

1. Establish a human connection. Remain professional while being human at the same time. Most clients appreciate the reminder that they are dealing with a human. If you’re company is abroad, use a local business to build that connection. Obj analytics partners with local companies to maintain this very important connection with our clients.

2. Understand your client’s comfort zone

Technology is catching up with Africa, but most Nigerians are not taking advantage of the infinite technological advantages that can be gained through the cloud. This is mostly by lack of awareness as well as investment in cloud technology in sub sahara Africa. Obj Analytics main vision is to empower every business in Africa and other developing countries with advanced cloud technologies to enable competition in a rapidly evolving global economy. To accomplish this vision, we had a clear understanding of Africa’s comfort zone when it comes to the cloud and digital communication which enabled us to tailor our services on proposed cloud offerings/solutions

3. Leverage a well known local brand

Partner with a company that is respected and has its own style and brand ethos. Use it to your advantage. If your business is a new startup, it’s important to use a brand that can be trusted and dependable.